# DataDab > DataDab is a B2B SaaS strategic-visibility and content-decision-audit firm. We work with $3M–$50M ARR SaaS companies that have outgrown top-of-funnel traffic playbooks but can't yet justify an in-house demand-gen organization. We build decision-stage content systems, AI-citation readiness, and pipeline-leakage diagnostics that turn underperforming pages into the assets buyers actually use to choose a vendor. Founded and run by Amit Ashwini. Engagement model is fractional-CMO or fixed-scope audit, fully remote, with productised pricing and no "contact us for a quote." ## Company - [About DataDab](https://www.datadab.com/about): founder story, positioning, and the difference between traffic-focused and decision-focused marketing. See also the `#facts` section for a machine-readable summary of company details, pricing, and outcomes. - [DataDab at a glance](https://www.datadab.com/about#facts): plain-text company facts, founder, target segment, service pricing, and selected outcomes — designed for AI and citation extraction. - [Our Approach — Decision Impact Framework](https://www.datadab.com/approach): the diagnostic that maps where content fails as a buyer-decision signal and prescribes a roadmap. - [Pricing](https://www.datadab.com/pricing): transparent, productised engagement pricing — no hidden fees, no sales-call gating. - [Contact](https://www.datadab.com/contact): book a strategy call, ask a question, or send a brief. - [How to Work With Us](https://www.datadab.com/how-to-work-with-us): engagement process, timelines, and what to prepare before kickoff. - [Onboarding Process](https://www.datadab.com/onboarding-process): what happens in the first two weeks — insights in 3–5 days, full deliverables in two weeks. - [Working With Your Team](https://www.datadab.com/working-with-your-team): collaboration model — we augment your existing marketing team, we don't replace them. - [Remote Delivery](https://www.datadab.com/remote-delivery): how DataDab works with clients globally without compromising quality. ## Core Services - [B2B SaaS Marketing](https://www.datadab.com/b2b-saas-marketing): full-stack strategic marketing for SaaS — repositioned messaging, decision-stage content, AI visibility, and pipeline attribution. - [Fractional CMO](https://www.datadab.com/fractional-cmo): senior marketing leadership without full-time executive cost. Builds decision-level marketing capability, not just campaigns. - [AI Extractability Audit](https://www.datadab.com/ai-extractability-audit): diagnose why ChatGPT, Claude, and Perplexity cite your competitors but not you — 60%+ of B2B buyers now research through AI tools. - [Pipeline Leakage Audit](https://www.datadab.com/pipeline-leakage-audit): $4,500 fixed-fee diagnostic that maps the exact friction points where qualified buyers stop evaluating and start ignoring. - [ChatGPT Citation Optimization](https://www.datadab.com/chatgpt-citation-optimization): systematic methodology to increase how often ChatGPT mentions and recommends your company when prospects research solutions. - [ChatGPT Visibility](https://www.datadab.com/chatgpt-visibility): be found when buyers use ChatGPT to research solutions — full audit + implementation plan. - [Decision-Stage Content](https://www.datadab.com/decision-stage-content): specialised capability to create content that captures and converts buyers actively evaluating. Decision-stage content converts 5–10× higher than traditional top-of-funnel. - [Website Messaging Audit](https://www.datadab.com/website-messaging-audit): comprehensive review of B2B SaaS website messaging — identifies where content fails to influence decisions and provides a strategic roadmap. ## Free Audit Tools (no signup, no sales call) - [AI Extractability Audit Tool](https://www.datadab.com/tools/ai-extractability-audit): free tool. See exactly what ChatGPT, Claude, and Perplexity can extract from your pages — with specific fixes ranked by impact. - [AI Agent Audit Tool](https://www.datadab.com/tools/agent-audit): free tool. Simulate how Claude Computer Use, Operator, and browser agents would experience your homepage and complete real tasks. - [Decision Page Friction Scanner](https://www.datadab.com/tools/decision-friction-scanner): free tool. Find missing decision support, unhandled objections, proof gaps, CTA ambiguity, and five prioritised fixes. - [Tools Overview](https://www.datadab.com/tools.html): index of all free audit tools with descriptions and use cases. ## Research & Original Data - [What AI Actually Cites (study)](https://www.datadab.com/research/what-chatgpt-actually-cites/): 100 real B2B buyer prompts, 328 AI citations analysed. The definitive teardown of which content types get cited by ChatGPT and why. - [SaaS AI Citation Index — 2026 Annual Benchmark](https://www.datadab.com/research/saas-ai-citation-index/): 50 B2B SaaS brands, 1,500 queries, 6 scoring dimensions. The annual benchmark for AI visibility in B2B SaaS. - [AI Visibility Tools Compared (2026)](https://www.datadab.com/research/ai-visibility-tools-compared/): a neutral buyer's guide for B2B SaaS teams — Profound, AthenaHQ, Otterly AI, Peec AI, Goodie AI, Writesonic, and where DataDab fits as the implementation lane. - [How SaaS Companies Get Cited in ChatGPT and Perplexity](https://www.datadab.com/research/how-saas-companies-get-cited/): an eight-cause diagnostic for B2B SaaS teams — crawl access, corpus indexation, passage retrievability, extractable structure, entity clarity, competitive displacement, freshness decay, query-intent mismatch — with self-tests and fixes. - [AI Visibility vs SEO (2026)](https://www.datadab.com/research/ai-visibility-vs-seo/): where AEO and SEO overlap, where they diverge, and the four things to stop doing in 2026 — for the marketing lead briefing leadership on the AI-visibility line item. - [AI Visibility Glossary](https://www.datadab.com/research/ai-visibility-glossary/): 18 terms defined for B2B SaaS marketing teams — AEO, GEO, AI citation, extractability, decision-stage content, prompt research, entity disambiguation, and the rest. ## Industries We Serve - [B2B SaaS (general)](https://www.datadab.com/b2b-saas-marketing): primary practice area. - [Fintech SaaS](https://www.datadab.com/fintech): specialised messaging and content systems for financial-services software buyers. - [Healthcare SaaS](https://www.datadab.com/healthcare): trust-first content for healthcare buyers and procurement. - [Supply Chain / Logistics SaaS](https://www.datadab.com/supply-chain): positioning for operational software where buyers evaluate on workflow fit. - [Supply Chain Software Marketing](https://www.datadab.com/supply-chain-software-marketing): specialised engagement for SCM software vendors. - [Startup SaaS](https://www.datadab.com/startup): positioning and pipeline build for seed-to-Series-B SaaS. - [EdTech SaaS](https://www.datadab.com/edtech): institutional and educator-buyer content systems. - [Decision vs Thought Leadership](https://www.datadab.com/decision-vs-thought-leadership): the conceptual case for shifting from thought-leadership content to decision-support content. ## Case Studies - [Case Studies Index](https://www.datadab.com/case-studies): all published engagements with measured outcomes. - [Series B Devtools — 1/10 to 8/10 ChatGPT citations in 90 days](https://www.datadab.com/case-studies/devtools-ai-citations). - [Enterprise SaaS — 312% conversion lift, $1.4M pipeline impact](https://www.datadab.com/case-studies/enterprise-traffic-to-decision): shift from traffic-centric metrics to decision-level visibility in 90 days. - [Series A Fintech — 9% to 31% pipeline contribution in one quarter](https://www.datadab.com/case-studies/fintech-pipeline-multiplier). - [Fintech SaaS — 245% more demos, 68% win-rate lift, 120-day cycle reduction](https://www.datadab.com/case-studies/fintech-positioning). ## Resources - [Blog](https://www.datadab.com/blog/): long-form essays on AI-era B2B SaaS marketing, AI citation behaviour, and decision-stage content. See also the dedicated `/blog/llms.txt` for machine-readable blog content. - [Free Resources](https://www.datadab.com/free-resources): downloadable frameworks, templates, and guides. - [Blog RSS Feed](https://www.datadab.com/blog/rss/): subscribe to new posts via RSS. ## Legal - [Privacy Policy](https://www.datadab.com/blog/privacy-policy/) - [Terms of Service](https://www.datadab.com/blog/terms-of-service/)